Growth Marketing / Performance / SEO

Growth marketing that connects strategy, acquisition, and revenue.

I help companies build full-funnel growth systems across SEO, paid acquisition, CRO, lifecycle marketing, analytics, and experimentation — from finding the right audience to improving conversion and scaling what works.

Growth Marketing / Performance / SEO

Growth marketing that connects strategy, acquisition, and revenue.

I help companies build full-funnel growth systems across SEO, paid acquisition, CRO, lifecycle marketing, analytics, and experimentation — from finding the right audience to improving conversion and scaling what works.

Selected growth results

Years of experience

Clients and projects

Optimized ad budget

Non-branded organic growth

Expertise

Where I drive growth

I work across the full growth system — from understanding the right audience and building acquisition channels to improving conversion, retention, and measurement.

Growth Strategy

ICP research, positioning, channel planning, growth roadmaps, and prioritization across the funnel.

CRO & Funnel Optimization

Landing pages, conversion paths, onboarding flows, signup journeys, and trial-to-customer improvements.

Performance Marketing

Paid acquisition strategy, campaign structure, cross-channel testing, and budget optimization across search and social.

SEO & GEO

Organic growth, technical SEO, content strategy, AI search visibility, and scalable search systems.

Lifecycle & Email Marketing

Nurture sequences, activation flows, reactivation campaigns, retention emails, and customer communication.

Analytics & Experimentation

Tracking, reporting, conversion events, dashboards, test planning, and performance analysis.

Industries

Growth experience across different industries and business models.

SaaS & Software B2B Services eCommerce & Retail Healthcare Financial Services Travel & Tourism Education & EdTech Home Services Industrial & Manufacturing Real Estate Energy & Infrastructure Marketplaces & Platforms
Work

How I turn growth problems into systems

Most growth problems aren’t isolated channel problems. I usually work where acquisition, conversion, and measurement overlap — finding the bottleneck, prioritizing the highest-leverage work, and building a clearer system around it.

PROCESS

01 / Diagnose the system

I look at the audience, positioning, traffic sources, funnel paths, conversion points, analytics setup, and current performance to understand where growth is actually blocked.

02 / Prioritize what matters

I separate high-impact work from noise, then prioritize actions based on impact, speed, confidence, budget, and how close they are to revenue or meaningful conversion.

03 / Build and optimize

This can include landing pages, CRO improvements, paid campaigns, SEO/GEO work, email flows, tracking fixes, reporting, and structured experiments.

04 / Scale what proves itself

Once something works, I help turn it into a repeatable system — improving the parts that compound and cutting what doesn’t move the business forward.

About

A growth marketer with hands-on execution depth.

I’m Srđan Borović, a growth and digital marketing specialist with 10+ years of experience across SEO, paid acquisition, CRO, analytics, content, and marketing strategy.

I’ve worked with startups, agencies, local businesses, and international teams, often sitting between strategy and execution — from growth planning and campaign structure to landing pages, tracking, reporting, and conversion paths.

My work focuses on building clearer growth systems: finding the right audience, improving acquisition, removing conversion blockers, and scaling the activities that move the business forward.

Work with me

Need a growth marketer who connects strategy and execution?

I work with teams that need clearer acquisition, better conversion, and a more practical growth system across performance marketing, CRO, SEO, lifecycle, and analytics.